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The Saturday email your competitors hope you never find. (One coffee. Zero fluff.)

#156: 4 videos you won't find anywhere else

Published 26 days ago • 1 min read

Issue #156

Reader

I got a phone call I wasn't expecting.

A project called Voices of 250 was curating video messages for America's 250th birthday. The roster includes Jamie Dimon, CEO of JPmOrganChase, the presidents of the NYSE and NASDAQ, and leaders across nearly every industry.

I was shocked they wanted a kid from Brooklyn with no pedigree and no business training to record a video message too.

I said yes.

So did three people I deeply respect: Daymond John, unicorn builder Stu Sjouwerman, and serial entrepreneur and powerhouse Tom Cummins.

After all, I invited them to participate.

All four videos are premiering inside my latest article. World premieres. You will not find them anywhere else yet.

But these brand new videos are only part of it.

The article itself asks a question most brand builders don't think to ask: if America, the most defiant startup in history, refused to play it safe for 250 years: "Why is your brand still asking for permission to boldly claim new territory?"

I won't spoil the rest.

You need to read it and watch all four.

👉 READ + WATCH THE WORLD PREMIERES​

Have a safe and enjoyable weekend,
David

The Saturday email your competitors hope you never find. (One coffee. Zero fluff.)

by David Brier, Bestselling Author and Rebranding Expert

I'm David Brier—the guy CEOs call when they've burned so much cash on marketing, their spouses think they have a coke habit. I'm like rehab for your brand, except instead of getting you clean, I get you profitable. Think of me as the Betty Ford Clinic of branding, but with better ROI and no group hugs. (Explains why I wrote the bestseller Brand Intervention that Daymond John calls "Genius.")

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